Scotland: Single malt whisky through the producing distilleries: history, making and tasting
English translation
Survey results

Survey results (23-6-2006)

Please find the (provisional) results of the survey "Whisky and you" below. If you have not yet answered the question of this survey, it is of course not too late....
Despite the limited number of questions, this results page is rather long, and have been grouped by theme to facilitate the navigation.

  1. Number of answers by country
  2. Profile of the participants
    1. Questions 1 and 3
    2. Question 2
  3. Whisky buying behaviour
    1. Question 8
    2. Question 4
    3. Question 9
  4. The independents
    1. Question 6
    2. Question 7
    3. Question 5

Answers

First of all, I'd like to thank all those who have answered this first survey of the site whisky-distilleries.info. By now, I have received answers from 20 different countries
This first table shows the answers by country.

Answers by country

Country Number of answers
Australia
1
Austria
4
Belgium
49
Canada
8
Czech Republic
1
Denmark
3
France
129
Germany
4
Greece
1
India
3
Italy
2
Luxemburg
4
Malaysia
1
Mexico
2
Netherlands
20
Philippines
2
Poland
1
Russia
2
Serbia
1
South Africa
1
Spain
1
Sweden
5
Switzerland
9
UK
11
USA
10
Grand Total
275

Profile of the participants


This table combines the answers to the questions 1 and 3. Answers are displayed by country.

.enquete1Enquete1

What whisky means
From Country An alcohol Favorite alcohol Gift idea Passion Don't drink Grand Total
Scotland Austria
3
3
  Belgium
16
23
39
  Canada
5
3
8
  Czech Republic
1
1
  Denmark
1
1
  France
5
57
3
54
119
  Germany
3
1
4
  Greece
1
1
  India
1
1
1
3
  Italy
2
2
  Luxemburg
3
1
4
  Malaysia
1
1
  Mexico
1
1
2
  Netherlands
7
9
16
  Philippines
1
1
2
  Poland
1
1
  Russia
1
1
2
  Serbia
1
1
  South Africa
1
1
  Spain
1
1
  Sweden
4
4
  Switzerland
3
1
4
8
  UK
5
6
11
  USA
2
3
4
9
Scotland Total
9
113
5
116
1
244
Does not matter Australia
1
1
Austria
1
1
Belgium
5
5
Denmark
1
1
2
France
5
2
7
Netherlands
1
2
3
Sweden
1
1
USA
1
1
Does not matter Total
8
13
21
Ireland Belgium
2
1
3
France
1
1
2
Switzerland
1
1
Ireland Total
3
3
6
USA Belgium
1
1
2
  Netherlands
1
1
USA Total
2
1
3
Others France
1
1
Others Total
1
1
Grand Total
9
126
5
134
1
275

No wonder that the answer to the question "What is your favorite type of whisky" has been for a great majority "Single Malt". This site is exclusively dedicated to single malt...

enquete quetion 2

Country Single Malt Does not matter Blend Grain Grand Total
Australia
1
1
Austria
4
4
Belgium
42
4
3
49
Canada
6
2
8
Czech Republic
1
1
Denmark
3
3
France
122
5
1
1
129
Germany
4
4
Greece
1
1
India
2
1
3
Italy
2
2
Luxemburg
4
4
Malaysia
1
1
Mexico
2
2
Netherlands
17
2
1
20
Philippines
2
2
Poland
1
1
Russia
2
2
Serbia
1
1
South Africa
1
1
Spain
1
1
Sweden
5
5
Switzerland
9
9
UK
9
2
11
USA
9
1
10
Grand Total
251
16
7
1
275

Buying behaviour

Ranking of the answers to the question asking you to classify your buying criteria in decreasing order of importance. The table below shows the number of times a criteria has been ranked in a given position.
For instance, the following criteria arrrive the most often in first position: Tips (of a friend, a specialist, a web site...), followed by the price and by the fame of the distillery.

Enquete question 8

Rank Bottle Distillery Packaging Bottler Price Area Tip
1: 25 53 1 2 74 42 4
2: 63 92 2 6 47 38 2
3: 78 50 5 21 54 39 1
4: 51 46 20 35 30 66 0
5: 39 19 70 44 27 50 0
6: 13 10 61 95 37 36 0
7: 6 5 114 72 6 4 3

Answers to the question "What are your buying criteria when you buy a bottle of whisky:


Enquete réponse 4

Country Research Discovery Tip Same area Same distillery Same whisky Name Packaging
Australia
1
Austria
3
3
2
Belgium
26
27
21
3
1
Canada
1
7
Czech Republic
1
Denmark
2
1
France
84
52
60
7
3
1
Germany
4
2
3
Greece
1
India
1
1
1
Italy
1
2
Luxemburg
2
4
2
1
Malaysia
1
Mexico
1
1
Netherlands
9
12
7
1
1
1
Philippines
1
1
Poland
1
Russia
2
1
1
1
Serbia
1
South Africa
1
Spain
1
1
Sweden
3
2
Switzerland
3
4
4
3
UK
1
10
1
USA
7
6
3
2
Grand Total
153
132
106
23
5
4
2
1

Answers to the question "Where do you buy your whisky?"
One of the possible answers was "Other, please specify". In this category, the most answers were "in duty free shops at the airports" or "directly at the distillery" or at whisky societies/clubs.

Enquete question 9

Country Supermarket Specialized shop Internet Others Number of answers
Australia
1
1
1
Austria
4
3
1
4
Belgium
15
43
7
6
49
Canada
3
3
3
8
Czech Republic
1
1
Denmark
1
3
2
3
France
65
93
37
13
129
Germany
1
3
4
4
Greece
1
1
India
1
3
1
3
Italy
2
2
2
Luxemburg
3
3
1
4
Malaysia
1
1
Mexico
1
1
2
Netherlands
2
20
5
1
20
Philippines
2
1
2
Poland
1
1
1
Russia
2
2
Serbia
1
1
South Africa
1
1
1
Spain
1
1
1
Sweden
5
3
5
Switzerland
4
5
5
1
9
UK
7
6
1
2
11
USA
7
1
3
10
Grand Total
107
212
71
33
275

The independent bottlers

Some of the questions were directly or indirectly linked to the phenomenon of independent bottling.
First of this questions was about the existence of independent bottlers.

Enquete question 6

Country yes no
Australia
1
Austria
4
Belgium
40
9
Canada
3
5
Czech Republic
1
Denmark
3
France
97
32
Germany
4
Greece
1
India
3
Italy
2
Luxemburg
2
2
Malaysia
1
Mexico
2
Netherlands
18
2
Philippines
2
Poland
1
Russia
2
Serbia
1
South Africa
1
Spain
1
Sweden
5
Switzerland
6
3
UK
7
4
USA
8
2
Grand Total
209
66

The following answers reflect your judgment of the independent bottlers.
According to the answers, one may conclude that they are not considered as a coherent whole, as the opinion about them is greatly dependent on the individual qualities of individual bottlers.
A minority is franckly hostile to independent bottling, while another minority swears by them, but a broad consensus about the fact they have a major role to play in the whisky industry.

enquete question 7

Country distort image distillery Unmissable Depends on the quality Often better version I prefer such a bottling Number of answers
Australia
1
1
Austria
1
3
4
Belgium
2
17
31
7
4
49
Canada
2
8
Czech Republic
1
1
Denmark
1
2
2
1
3
France
6
44
62
28
13
129
Germany
1
3
2
1
1
4
Greece
1
India
3
Italy
2
Luxemburg
2
4
Malaysia
1
Mexico
2
1
2
Netherlands
2
6
14
2
20
Philippines
1
2
2
Poland
1
1
1
Russia
1
2
Serbia
1
1
South Africa
1
1
1
Spain
1
1
Sweden
3
2
2
3
5
Switzerland
1
3
3
1
9
UK
1
1
3
2
11
USA
1
3
4
10
Grand Total
14
82
138
50
24
275

Another question, indirectly linked to the independent bottlers, concerned your favorite percentage of alcohol in a whisky. The link with the independent bottlers is to find in the fact they are the ones who began marketing cask strength editions, and to propose unchill filtered editions (it seems that 46% is ideal for this process)

enquete question 5

Country 40% 43% 46% 50% Cask strength Number of answers
Australia
1
1
1
Austria
3
1
2
4
Belgium
14
17
15
6
26
49
Canada
4
3
6
2
8
Czech Republic
1
1
Denmark
1
1
1
2
3
France
27
66
49
8
52
129
Germany
2
1
3
4
Greece
1
1
1
India
2
2
1
1
3
Italy
1
2
2
Luxemburg
1
3
2
4
Malaysia
1
1
Mexico
2
1
2
Netherlands
5
11
6
2
10
20
Philippines
1
1
2
Poland
1
1
1
Russia
1
1
1
2
Serbia
1
1
South Africa
1
1
1
Spain
1
1
Sweden
3
1
3
5
Switzerland
4
7
4
9
UK
4
5
3
5
11
USA
4
4
2
1
6
10
Grand Total
70
127
97
23
120
275